Tens of thousands of affluent, travel-planning moms interact with Travel Savvy Mom’s authentic and personal travel advice every month. We were recently named to the Nielsen Online’s Power Mom 50 list and we are very influential in social media. We were also recently honored with a bronze award for best travel blog in the prestigious SATW Lowell Thomas 2010 Travel Journalism Competition. Our writing can be found on the Fodor’s Travel Guides and Lonely Planet websites as well as in many traditional print media publications.
Family travel is huge
According to SmartMoney, family vacationers made up 35% of U.S. hotel business in 2009. In its annual family travel study, TripAdvisor recently reported that 92% of travelers with children plan to take at least one family trip this year with 33% planning to take international family vacations.
Moms are in the driver’s seat
Of the 108 million adult women in the U.S., 82 million are moms (and 32 million have children living at home). Moms control 80% of purchase decisions, relying increasingly on other moms and social media to gather information and narrow their choices.
Let’s work together
We offer several ways for brands to reach our large and engaged audience. Following are the rates to advertise on Travel Savvy Mom per month, with a two-month minimum. Your ad will appear across the site on every single page. We no-follow all paid ads without exception, and ask that all placements be paid in advance via PayPal.
125-pixel square banner on sidebar: $75 per month
Text ads: $75 per month
160×600-pixel skyscrapers: $150 per month
Full banner at top of all pages: $400 per month
We also offer custom ads, email newsletter sponsorship, and contest promotions. If you’re a marketer interested in having us review your property or travel product, please contact firstname.lastname@example.org.